CoinFund Founder Jake Brukhman Offers Crypto Investing Advice

Jake Brukhman is a computer scientist who worked at Amazon and on Wall Street before founding CoinFund, one of the first venture capital firms dedicated to cryptocurrency investing. He is also the latest guest on Fortune’s new podcast, Crypto Playbook (available on Spotify, Apple, and YouTube), were Brukhman shared his insights based on a decade of investing-and offered some very practical tips for those coming to this market for the first time.

His first piece of advice for newcomers is that it’s safest to choose major cryptocurrencies that have an established track record. Doing so will let investors gain exposure to crypto,and benefit from its upswings,while also letting them stay clear of the hyper-volatility and outright scams that can come with newer projects.

“As a new participant just entering the space, it is absolutely much safer to stick with the big names. You’re not going to go wrong if you are investing in Bitcoin, investing in Ethereum. these are projects that have