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DDB & Innocean Creatives Reunite at Antoni | José Filipe Gomes & Pedro Lourenço

Antoni Appoints Matthias Schmidt as Chief Creative Officer, Welcomes Back José Filipe Gomes and Pedro Lourenço Berlin-based creative agency antoni has appointed Matthias Schmidt as its Chief Creative Officer (CCO). Simultaneously, the agency is bringing back creative duo…

DDB & Innocean Creatives Reunite at Antoni | José Filipe Gomes & Pedro Lourenço

Antoni Appoints Matthias Schmidt as Chief Creative Officer, Welcomes Back José Filipe Gomes and Pedro Lourenço

Berlin-based creative agency antoni has appointed Matthias Schmidt as its Chief Creative Officer (CCO). Simultaneously, the agency is bringing back creative duo José Filipe Gomes and Pedro Lourenço, who previously worked at antoni under Schmidt’s leadership at DDB Berlin.

Schmidt’s Background and Antoni’s Growth

Matthias Schmidt joins antoni after a decade at DDB Berlin, where he served as Managing Director. His LinkedIn profile details his tenure at DDB Berlin from June 2015 to the present. Prior to that, he held a position at DDB Berlin from December 2012 to June 2015. RocketReach confirms Schmidt’s current role as CCO at antoni GmbH.

Gomes and Lourenço Return to the Fold

José Filipe Gomes and Pedro Lourenço first collaborated with Schmidt at DDB Berlin from 2015 to 2018. Most recently, the pair spent seven years at Innocean Berlin. Gomes is currently listed as a Creative Lead / Senior Art Director at Innocean Worldwide Europe, Berlin, according to New York Festivals.

Previous Experience

Before their time at DDB Berlin, Gomes and Lourenço gained experience at agencies including Ogilvy, Proximity BBDO, Sid Lee, and AKQA, though not always working together.

About the author: Lila Roberts - Entertainment Editor

Eight‑year veteran, known for exclusive celebrity profiles and festival coverage (Cannes, TIFF, Sundance). Lila tracks streaming wars, box‑office trends, and music industry shifts. “Lila Roberts spotlights film, TV, and pop culture trends—bringing insider access and insightful critique.”