This is a historic moment for The Latin Recording Academy which, for the first time since its creation, celebrates The Most Important Night of Latin Music outside the United States
The Latin Recording Academy and The English Court have signed an agreement whereby the Spanish company is incorporated as one of the Official Sponsors of the 24th Annual Latin GRAMMY Awards, which will be held on November 16 in Seville. A contest that this year will be a milestone in the history of the organization, being the first time that the most important awards in Latin music will be delivered outside the United States.
This agreement also includes the sponsorship of other events that will be held in Seville within the framework of Latin GRAMMY Week; as the initiative of Leading Ladies of Entertainment, created seven years ago to honor and recognize socially conscious professional women in the Latino arts and entertainment industry who have made significant contributions and inspired the next generation of leaders. Likewise, sponsorship includes receiving nominees; and the 2023 Latin Recording Academy® Person of the Year Gala.
Thanks to this alliance, El Corte Inglés will have presence of the brand on the red carpet of the Latin GRAMMYs. And his brand image will be present at the events and digital platforms of The Latin Recording Academy. In addition, El Corte Inglés will have a space in its centers pop up itinerantin which the Latin GRAMMY awardee will travel through some of its establishments until arriving at its shopping center in Seville, so that its clients can familiarize themselves with iconic elements of The Most Important Night in Latin Music.
Additionally, and within the framework of this sponsorship, Financiera El Corte Inglés and Mastercard will activate various actions linked to differential priceless experiences aimed at holders of the New El Corte Inglés Card.