Genius Expands in Brazil with Rei do Pitaco Deal

International sports data technology company Genius sports has increased its presence in sports betting‘s booming Brazilian market by signing a wide-ranging partnership with Rei do Pitaco, a leading fantasy sports platform in that country.

Through a deal disclosed today, Genius will provide Rei do Pitaco – which launched an online sportsbook earlier in 2025 – with the Genius Betvision platform, alongside official data and “in-play trading services” for soccer leagues such as the top-tier Brazilian Serie A, the English premier League, and the Italian Serie A, and also American football’s NFL.

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Genius Sports has partnered with Brazilian sports betting and fantasy sports platform, Rei do Pitaco, to deliver an enhanced experience for users. The collaboration will integrate Genius Sports’ BetVision interactive live streams, rapid in-play content, and precision marketing tools into Rei do Pitaco’s offering.

According to o, Vice President of Latin America at genius Sports, Rei do Pitaco is a “bold, innovative partner” and the partnership will “redefine what a modern sportsbook can be.” He added, “We’re excited to team up with Rei do Pitaco to shape the next era of sports betting in Brazil.” https://www.sportcal.com/news/genius-sports-and-rei-do-pitaco-team-up-to-enhance-sports-betting-experience-in-brazil

The partnership comes as Rei do Pitaco experiences significant growth, currently boasting over nine million registered users, highlighting the increasing popularity of sports betting and fantasy sports within Brazil. https://www.sportcal.com/news/genius-sports-and-rei-do-pitaco-team-up-to-enhance-sports-betting-experience-in-brazil

Genius Sports recently reported its third-quarter financials, showing year-on-year revenue growth, although the company remains currently operating at a loss. https://www.sportcal.com/news/genius-sports-and-rei-do-pitaco-team-up-to-enhance-sports-betting-experience-in-brazil

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