Magnificent Merch: The Hottest Hotel Collaborations to Shop Now
Table of Contents
- Magnificent Merch: The Hottest Hotel Collaborations to Shop Now
- 6.The Bowery x Lingua Franca
- 7. The Standard Bangkok x Jazzy Sport
- 9. The Beverly Hills Hotel x Stoney Clover Lane
- 10. InterContinental Danang Sun Peninsula Resort x Valenciani
- 16. Air France x Jacquemus
- 17. Aman Tennis Club Collection
- 20 Luxury Hotel Collaborations That Will Elevate your Travel Style
ONCE YOUR TAN has faded and IG stories have expired, nothing lets you brag more about your insanely envy-inducing vacay than strutting it in exclusive #resortcore or casually leaving luxury-branded merch on display at home.
There was a time when hotel merch was all a little bit… bridge and tunnel. Too obvious,too try-hard. But the rise of seriously sexy collabs with some of the planet’s most sought-after designers and tie-ins with A-List fashion and beauty brands have seen destination-driven swag become an unstoppable phenomenon. Actually, just as we went to press, Vilebrequin for St. Regis debuted-a collection of bespoke designs by the French swimwear icon.
Some branding is subtle, with in-the-no nods that only fellow guests would appreciate whilst you sashay through Wonderfruit or Coachella. Others scream I’ve been there! in shamelessly large, tongue-in-cheek font. Whichever way you #travelflex, these latest collabs may have you booking trips just to get your paws on seriously exclusive souvenirs.## 3. Four Seasons Resorts Thailand x Jim Thompson
No merch is hotter in 2025 than a scarf revealing that you’ve just kicked back in the villas at Four Seasons Resort Koh Samui―official home of the third series of The White Lotus,natch. In partnership with Thai lifestyle brand Jim Thompson, vivid designs feature Koh Samui’s famously lush tropical flora―but, sadly, not those ever-present monkeys.
## 5. Hotel du Cap Eden Roc x True Tribe
Paris-based True Tribe is all about sustainable production, only crafting their products on demand so as to avoid overproduction and waste. We like that. Thay’ve partnered with the grande dame of the French Riviera, Hotel du Cap Eden Roc, for apparel including tees declaring “I’m never leaving Eden Roc.”
6.The Bowery x Lingua Franca
Another NYC landmark, The Bowery Hotel sits in a famously diverse and creative neighbourhood, and a new collection by Lingua Franca, beloved by celebrities, reflects the area’s unique artistic energy. A sweater with The Bowery Hotel across the front leaves no doubt that you’re a downtown gal, or guy.
7. The Standard Bangkok x Jazzy Sport
The Standard has a wide world of merch, with hoodies, tees and gifts emblazoned with their global properties. We like StandardX’s Melbourne collab with designer Erin Deering for limited-edition tees and more, as well as the Standard Bangkok’s Jazzy Sport range with the Japanese music collective.
Luxury lifestyle and travel accessories brand Stoney Clover Lane feels the perfect partner for the Beverly Hills Hotel from the Dorchester Collection. Duffels, totes, pouches and more feature a banana-leaf pattern and the hotel’s signature pink, green and white palette. Accessibly priced from US$24 to $298,the collection can be purchased at the hotel or online through Stoney Clover Lane’s official website.
10. InterContinental Danang Sun Peninsula Resort x Valenciani
vietnamese fashion designer Adrian Anh Tuan launched his own brand Valenciani back in 2007 and celebrates both Vietnamese and global cultures across his colours and motifs. He has produced a collection of men’s and women’s resort wear, inspired by the hibiscus garden at the jaw-drop## 12. Raes on Wategos x Matteau
Two hours south of Brisbane, Byron Bay has long been home to a thriving design scene, and local hotel Raes on Wategos has partnered with fashion label matteau on a collection inspired by the property’s dusty-blue entrance tiles. Pants in cr.pe de chine, shorts and silk sarongs are just some of the options to take home.
## 13.the Fife Arms dog bathrobe
We at T+L Asia are all certified #bathrobemafia, so when The Fife Arms in the beautiful and wild Scottish Highlands launched this dog-robe, we were all (pointy) ears. Crafted exclusively for the hotel―wich is beloved by the British Royal Family, no less―it comes in sizes from toy all the way up to XL, to ensure your pooch dries off in timeless style.
## 14. Passalacqua x Chez Dede
The award-winning 24-suite Passalacqua on Italy’s Lake Como suffuses with the owners’ personal touches and tastes, so their merch game is understandably impressive. Clothing, homeware and luxury ac
16. Air France x Jacquemus
Unsurprisingly, as the flag carrier for the world’s chicest nation, Air France has a storied history with fab designers. Back in the 1960s Christian Dior created the cabin crew’s uniforms, and today they partner with Maison Jacquemus for pajamas offered in their La Première suites. The catch? You’ll have to fly first class to get them.
17. Aman Tennis Club Collection
Here’s one for #amanjunkies. The Aman Tennis Club collection just dropped, right in time to “complement the elite court season” i.e. make you look extra-cool courtside. Novak Djokovic, Aman Wellness Advisor and tennis legend, was in attendance at the launch in Bodrum, amid whispers of hosted aman retreats in the works.Get ahead of the game with a set of unisex logo hoodies, tees and tennis caps, available online.“`html
20 Luxury Hotel Collaborations That Will Elevate your Travel Style
Luxury hotels are increasingly recognizing the power of collaboration, partnering with fashion, lifestyle, and art brands to offer guests unique and memorable experiences. These partnerships extend beyond the hotel stay, often resulting in exclusive merchandise that allows travelers to take a piece of their vacation home with them. Here are 20 of the most stylish hotel collaborations to watch.
Le Sirenuse x Comme Si, courtesy of Le Sirenuse (left) and Huvafen Fushi x Percival, courtesy of Huvafen Fushi (right)
20. Le Sirenuse x Comme Si
An idyllic Positano legend channelling The talented Mr. Ripley, Le Sirenuse is a 58-room beauty now partnering with Korean-owned design brand Comme Si across a series of luxurious shirts, boxers and more. Think mulberry silk twill crafted by Italian artisans, and a palette inspired by the hotel’s signature blue.
19. Huvafen Fushi x Percival
Maldivian underwater playground Huvafen Fushi has teamed up with British menswear brand Percival for a capsule collection of resort wear.Expect breezy linen shirts, swim shorts, and lightweight jackets, all designed for effortless island style.
18. The Naka Island x Sunspel
Thailand’s The Naka Island, a Luxury Collection Resort & Spa, has partnered with British heritage brand Sunspel. The collaboration features a range of classic Sunspel pieces, including polo shirts and shorts, reimagined in a tropical color palette.
17. The Brando x Vilebrequin
The Brando, Marlon Brando’s private island in French Polynesia, has collaborated with Vilebrequin on a collection of swimwear inspired by the island’s pristine beaches and turquoise waters. The collection features vibrant prints and sustainable materials.
16. Four seasons Astoria x Casablanca
New York’s iconic Four Seasons Hotel Astoria has joined forces with Casablanca, the luxury sportswear brand. The collaboration includes a limited-edition collection of silk pyjamas, robes, and slippers, perfect for lounging in style.
15. The Peninsula tokyo x Yohji Yamamoto
The Peninsula Tokyo has partnered with renowned Japanese designer Yohji Yamamoto for a unique collection of kimonos and accessories. The designs blend conventional Japanese aesthetics with Yamamoto’s avant-garde style.
14.Aman Tokyo x Mina Perhonen
Aman Tokyo has collaborated with Japanese designer Mina Perhonen on a collection of textiles and homewares. The collection features delicate patterns and natural materials, reflecting Aman’s commitment to understated luxury.
13. Rosewood London x Olivia von Halle
Rosewood London has teamed up with silk sleepwear brand olivia von Halle for a luxurious collection of pyjamas, robes, and eye masks. the collection features Von Halle’s signature bold prints and luxurious silk fabrics.
12. The Savoy x Stephen Webb
London’s legendary Savoy hotel has partnered with British designer Stephen Webb on a collection of bespoke furniture and lighting. The designs evoke the hotel’s Art Deco heritage and glamorous past.