MyInvestor It continues to increase its commitment to remunerate savings with the launch of a new deposit at 2.75% APR for a 3-month term that will begin to be marketed on June 23. The neobank is thus positioned as one of the most competitive entities in the battle for liabilities that is waged between medium-sized and digital banks given the low remuneration of the large banks.
With this deposit, MyInvestor intends to seize the opportunity in the market to boost its growth by attracting new clients while offering profitability at a time when clients are looking for alternatives that alleviate the eroding impact of inflation on their savings. . Traditional banks, for the moment, are reluctant to enter fully into this strategy, something that has even caused the first vice president, Nadia Calvinourged them last Monday to intensify their activity in this regard.
The sector, for the moment, is reluctant to take the step and has made it clear to the Government’s economic officer that the remuneration of deposits will come from competition in the market, “not because she says so”, as the CEO of Banco Sabadell, César González-Bueno.
In this context, small and medium-sized entities and digital banks are taking the opportunity to launch products that attract new customers and allow them to increase their market shares. In the case of MyInvestor, its new proposal becomes the 3-month deposit covered by the most profitable Spanish Deposit Guarantee Fund (FGD) on the market and joins the 3% APR 6 and 12-month deposits that it launched just a week ago.
The entity backed by Grupo Andbank, El Corte Inglés, AXA and several family office directs its deposits both to clients of the entity and to new clients and can be contracted both with money that the client already has in MyInvestor (old money) and with money that comes from other entities (new money).