Polaroid Now Gen 3: New Colors Bring a Summer Vibe to Instant Photography
Polaroid has expanded the color options for its Now Generation 3 instant camera, introducing pink and teal finishes just in time for summer. The Polaroid Now Gen 3 remains a popular choice for those seeking a simple, analog instant photography experience.
What is the Polaroid Now Gen 3?
The Polaroid Now (Gen 3) is an instant camera that utilizes i-Type and 600 film. It’s designed for straightforward point-and-shoot operation, making it accessible for both photography enthusiasts and newcomers to instant film. Polaroid emphasizes its classic analog design and ease of utilize.
Key Features of the Polaroid Now Gen 3
- Two-Lens Autofocus System: The camera features a two-lens autofocus system that automatically switches between lenses optimized for near (0.4m – 1.3m) and far (1m to infinity) subjects, aiming for sharper images.
- Self-Timer & Double Exposure Mode: It includes a self-timer for group photos or tripod shots, and a double exposure mode for creative layering of images.
- Built-in Tripod Mount: A built-in tripod mount adds versatility for stable, long-exposure photography.
- Recycled Materials: The camera body is constructed with 40% recycled materials.
- Compatibility: Compatible with Polaroid i-Type film and Polaroid 600 film.
- Battery Life: Offers up to 15 film packs on a single charge.
New Color Options
The Polaroid Now Gen 3 is now available in pink and teal, adding vibrant options to the existing color range. These new colors aim to capture the spirit of summer, offering users a more expressive choice when selecting their camera.
Pricing and Availability
The Polaroid Now Generation 3 is priced at $129.99 in the US, £119.99 in the UK, and €129.99 in Europe, and AU$230 in Australia. B&H Photo lists the price as $129.99. It is available for purchase through Polaroid’s website and retailers like Target and Amazon.
Polaroid Now Gen 3 vs. Other Models
The Polaroid Now Gen 3 is the base model in the current Polaroid instant camera lineup. Other options, such as the Polaroid Go (Gen 2) and the Polaroid Flip, offer different features and form factors. The Flip, for example, includes sonar autofocus, while the Go is a more compact option.
The Polaroid Now+ Gen 3 is too available, offering similar features to the Now Gen 3.