Samsung Unveils Agentic AI and Network Innovations at MWC 2026
BARCELONA, Spain – March 1, 2026 – Samsung Electronics Co., Ltd. Today unveiled its expanded exhibition at Mobile World Congress (MWC) 2026, being held at Fira Gran Via in Barcelona, Spain from March 2-5. Samsung’s exhibition space builds on the momentum of Galaxy Unpacked, demonstrating how Galaxy AI is evolving into a truly agentic companion and delivering more personalized, intuitive and seamlessly connected experiences across the Galaxy ecosystem. In addition to these mobile advancements, Samsung is also highlighting its AI-driven network innovations, showcasing comprehensive leadership that spans the entire connectivity ecosystem.
Expanding the Galaxy AI Ecosystem
Following Galaxy Unpacked, Samsung’s MWC 2026 exhibition highlights the expansion of Galaxy AI. At the center of this evolution is the Galaxy S26 series, Samsung’s third-generation AI phone, introduced alongside the new Galaxy Buds4 series. Samsung is demonstrating how Galaxy AI works cohesively across mobile and wearables to anticipate user needs and enhance everyday experiences.
“MWC is an opportunity to show not only where Galaxy AI is today, but where it’s going next,” said TM Roh, Chief Executive Officer, President and Head of Device eXperience (DX) Division at Samsung Electronics. “From the Galaxy S26 series to emerging form factors like Galaxy XR and Galaxy Z TriFold, we’re pushing the boundaries of what mobile technology can be — while keeping the user experience at the center of every innovation.”
Galaxy S26 Series: The Most Intuitive Galaxy AI Phone Yet
The Galaxy S26 series is designed for performance and ease of use. Key features include:
- Industry-first built-in Privacy Display: Provides users with greater control over screen visibility without compromising the viewing experience.
- Powerful Performance: Built on the most powerful hardware ever in a Galaxy S series, ensuring smooth operation of advanced AI capabilities.
- Customized Mobile Chipset: Snapdragon 8 Elite Gen 5 for Galaxy delivers best-in-class performance on the Galaxy S26 Ultra.
- Redesigned Vapor Chamber: Supports stable thermal performance for flagship-AI capabilities on the Galaxy S26 Ultra.
- Galaxy’s Industry-Leading Camera System: Unifies capture, editing, and sharing in a seamless experience.
- Brighter Camera: Wider camera apertures on the Galaxy S26 Ultra for clearer photos and richer detail in low-light conditions.
- Enhanced Nightography Video: Sharper and more vibrant low-light footage with improved noise reduction.
- Upgraded Super Steady Video: Offers a horizontal lock option for cinematic stability.
- Photo Assist: Allows users to edit images using natural voice interactions, such as changing day scenes to night or restoring missing parts of objects.
- Creative Studio: Enables users to change images into various styles and create personalized sticker sets and wallpapers.
Expanding the Galaxy Ecosystem Experience
Samsung’s MWC presence demonstrates that deeper integration across products enhances convenience, continuity, and personalization. Ecosystem highlights include:
- Exploration of Galaxy AI features with AI agents that enhance user convenience through the Galaxy Buds4 series.
- Hands-on demonstrations with the newly launched Galaxy Book6 Pro and Galaxy Book6 Ultra, showcasing powerful performance and optimized productivity.
- Galaxy Tab S11, delivering enhanced AI experiences optimized for large-screen viewing and multitasking.
- Health Experiences with the Galaxy Watch8 series, offering more personalized insights and wellness interactions for running, sleep, and mindfulness.
Intelligent Infrastructure and Network Innovations
Samsung is expanding its agentic AI strategy beyond consumer devices into intelligent infrastructure, extending its leadership to AI-powered manufacturing and connected health.
Through its AI-Driven Factories initiative, Samsung is accelerating its evolution toward autonomous manufacturing powered by AI, aiming to transition global manufacturing operations into AI-Driven Factories by 2030. This involves using AI agents, digital twin simulations, and real-time data analysis to optimize production, strengthen quality control, and enhance operational resilience.
Samsung will also showcase its Connected Care vision, strengthened by Xealth following its acquisition in 2025. By integrating health metrics across the Galaxy ecosystem, Samsung is enhancing Samsung Health capabilities to enable more proactive, personalized, and continuous health management. Xealth enables health systems to integrate digital health tools and patient data into physician workflows.
Networks Business’ AI Vision
Samsung is leading the charge in end-to-end software-driven networks, providing a flexible foundation that seamlessly accommodates high-performance computing platforms. The company is accelerating the transition toward fully autonomous networks by 2027.
Central to this vision is Samsung CognitiV Network Operations Suite (NOS), featuring Agent Fabric, a unified decision intelligence layer that enables multi-agent systems. These agents streamline the entire network lifecycle, from planning and installation to maintenance and optimization.
Samsung will also unveil “Network in a Server,” its software-driven, next-gen edge AI solution, opening up new business opportunities for enterprises.
Looking Ahead
Reinforcing its design heritage, Samsung is presenting a forward-looking vision for next-generation form factors and emerging technologies, including hands-on experiences with Galaxy Z TriFold and Galaxy XR. The company is also highlighting the Galaxy Foundation, emphasizing its commitment to privacy, security, sustainability, and responsible development.
Samsung is expanding satellite communication capabilities for select Galaxy smartphones – including the Galaxy S26 series – through partnerships with leading global telecommunications operators in North America, Europe, and Japan.
Visitors can explore these innovations firsthand at Samsung’s Galaxy Experience Booth in Hall 3 at Fira Gran Via from March 2-5.