Shopify’s Build Native: A Legacy of Empowering Indigenous Entrepreneurs Despite Uncertain Future
Shopify’s Build Native program, launched in 2020 with the ambitious goal of supporting Indigenous entrepreneurs across North America, is facing an uncertain future.
The program, which aimed to provide access to resources, educational opportunities, and funding for Indigenous-led businesses, is notable for its significant impact in a short time. By 2021, it had supported over 1,500 entrepreneurs, facilitated investments exceeding $10 million, and created a network of 500 mentors.
However, recent developments suggest its journey might be coming to an end. The program’s webpage has been taken down, and key personnel involved in its development and implementation, including co-Founder and former lead Kyle Brennan Shàwinipinesì and Head of Equitable Commerce Brandon Davenport, have left Shopify.
While Shopify remains silent on the program’s future, the departures have sparked concern and speculation within the Indigenous community and the tech industry. Shàwinipinesì, in a poignant LinkedIn post, reflected on the program’s achievements, stating, "With years of advocacy and the allyship of so many amazing people, we built something from the ground up—a mission rooted in creating opportunities for my community, helping others see their own worth, and empowering them to chase their dreams."
His words resonate with the program’s impact, leaving many to wonder what will become of Build Native and the valuable support it provided.
The departure of Build Native comes amidst a broader trend of corporations scaling back diversity, equity, and inclusion (DEI) initiatives amidst growing political pressure. This shift raises concerns about the long-term commitment of businesses to creating equitable opportunities.
Moreover, the episode adds to existing criticisms surrounding Shopify’s approach to workplace inclusion and ethical considerations. Internal controversies, including the handling of sensitive discussions around racial insensitivity and the platforming of businesses promoting hate speech, have fueled this criticism.
Despite the uncertainty surrounding Build Native, its legacy of empowering Indigenous entrepreneurs continues to resonate. It serves as a reminder of the vital role corporations can play in addressing systemic inequalities and creating a more just and inclusive world, while also highlighting the fragility of progress in the face of shifting political and social landscapes.
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