LiveRamp Takes to Netflix to Defend Its Neutrality LiveRamp has launched a brand campaign across connected TV (CTV) to shore up its reputation as a neutral, data-secure partner for marketers. …
Ad Tech Industry News
-
-
Major adtech companies unveiled AI-driven infrastructure at the 2026 Cannes Lions International Festival of Creativity, enabling autonomous agents to execute marketing tasks previously handled by humans, according to multiple industry …
-
Leadership Transition at The Trade Desk: Anders Mortensen Departs The Trade Desk, a prominent independent advertising technology company, has confirmed that Anders Mortensen is stepping down from his role as …
-
The Trade Desk, a leading adtech company, has named Nate Olmstead as its new chief financial officer, marking the fourth CFO appointment in roughly a year. Olmstead, who will join …
-
The Scaling of ChatGPT: Understanding OpenAI’s Rapid Growth As of May 2026, the landscape of generative AI continues to evolve at a breakneck pace. OpenAI’s flagship product, ChatGPT, has solidified …
-
Amazon Expands Shopping Data Integration to Netflix Ad Inventory in UK and EMEA The landscape of Connected TV (CTV) advertising is shifting as Amazon expands its data capabilities. Advertisers in …
-
Meta Bolsters Retail Media Push with New Tools for Advertisers and Creators Meta is intensifying its efforts to capture a larger share of the rapidly growing retail media market with …
-
AI at SXSW 2026: Beyond the Hype, a Focus on Implementation and Ethical Boundaries South by Southwest (SXSW) 2026 showcased a significant shift in the conversation surrounding artificial intelligence. While …
-
The Trade Desk CEO Jeff Green Invests $148 Million in Company Stock Jeff Green, Co-Founder, Chief Executive Officer, and Board Chairman of The Trade Desk, recently demonstrated significant confidence in …
-
LiveRamp Enables AI Agent Integration for Enhanced Marketing Automation Data collaboration platform LiveRamp is now allowing customers to integrate third-party AI agents directly into its platform, streamlining marketing operations and …