Wickeder Group Seeks Marketing Manager to Drive Growth
The Wickeder Group, a leading provider of clad materials and innovative material solutions, is seeking a Marketing Manager to join its team at its Wickede (Ruhr), Germany location. This role offers the opportunity to shape the marketing strategy for both Wickeder Westfalenstahl and the broader Wickeder Group, impacting a diverse range of industries including automotive, energy, medical technology, and consumer goods.
About Wickeder Group
Founded in 1913, the Wickeder Group has grown to encompass approximately 1,100 employees across twelve production sites in Europe, America, and Asia. EMS. The company specializes in metallic semi-finished products and metal processing, serving a wide array of sectors. Wickeder Westfalenstahl GmbH, the group’s parent company, is headquartered in Wickede, Germany. Wickeder Westfalenstahl is known for its expertise in clad materials, which are used in applications ranging from automotive components to medical devices. Wikipedia
Responsibilities
The Marketing Manager will be responsible for a comprehensive range of marketing activities, including:
- Campaign Planning & Execution: Developing and implementing marketing campaigns across online and offline channels for Wickeder Westfalenstahl and select group initiatives.
- Brand Management: Evolving and maintaining a consistent brand identity (CI/CD), including templates, guidelines, and marketing standards.
- Event Management: Conceiving, organizing, and executing trade show appearances, customer events, and industry conferences.
- Content Creation & Coordination: Producing and coordinating materials for the website, social media, newsletters, presentations, brochures, and sales support.
- Cross-Departmental Collaboration: Working with various departments and subsidiaries to ensure coordinated marketing efforts and consistent messaging.
- Vendor Management: Collaborating with agencies, designers, and printers to deliver projects on time.
- Performance Analysis: Defining key performance indicators (KPIs), analyzing campaign performance, and implementing optimization strategies.
- Sales Support: Providing marketing materials, campaigns, and presentations to support lead generation and customer engagement.
Qualifications
Candidates should possess the following qualifications:
- Education: A completed degree in Marketing, Communications, Media, or a related field, or a commercial education with additional qualifications in marketing.
- Experience: Initial professional experience in marketing (B2B experience preferred), with knowledge of both online and offline marketing techniques (website, social media, email, trade shows, print).
- Communication Skills: Excellent written and verbal communication skills, and a confident demeanor when interacting with internal stakeholders.
- Project Management: Experience coordinating multiple projects or topics simultaneously.
- Analytical Skills: Proficiency in using KPIs, reporting, and marketing controlling.
- Work Style: A structured, independent, pragmatic, and solution-oriented approach.
- Language Skills: Strong German and solid English language skills.
What the Wickeder Group Offers
The Wickeder Group provides:
- Challenging and innovative work in a growing company.
- A collaborative and supportive team environment.
- A responsible position with significant autonomy.
- Competitive compensation and benefits.
- A modern work environment and flexible working hours.
How to Apply
Interested candidates are encouraged to submit their complete application documents, including salary expectations and availability, via email to karriere@wickeder.de (please submit attachments in PDF format). Alternatively, applications can be sent to:
Wickeder Westfalenstahl GmbH
Frau Nadine Hegemann
Hauptstraße 65
58739 Wickede/Ruhr
Wickeder Westfalenstahl GmbH is committed to diversity and equal opportunity. Applications from people with disabilities are explicitly encouraged.
Reference Number: KSW-826164 – Please include this reference number in the subject line of your application.
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