NMIXX Makes History at Pabllo Vittar’s Bloco da Pabllo in São Paulo

The streets of São Paulo came alive on February 16, 2026, as K-pop girl group NMIXX performed at the Bloco da Pabllo, a highlight of the city’s Carnaval celebrations. The performance marked a historic first, with NMIXX becoming the first K-pop group to participate in the world-famous Brazilian Carnival [1].

Collaboration with Pabllo Vittar

NMIXX’s appearance was at the invitation of Brazilian singer Pabllo Vittar, with whom they collaborated on the single “MEXE,” released in August 2025 [1]. The song blends NMIXX’s signature “MIXX POP” sound with the energetic rhythms of Brazilian pop, featuring lyrics in both Korean and Portuguese [1].

Record-Breaking Crowd

The Bloco da Pabllo performance, held at Parque do Ibirapuera, drew an estimated crowd of 2 million people [1], [2]. This marks the largest crowd ever for a K-pop group [1]. JYP Entertainment, NMIXX’s agency, hailed the event as “a historic symbol of the convergence between K-pop and Brazilian pop music” [1].

Experiencing Brazilian Culture

Beyond the performance, the members of NMIXX immersed themselves in Brazilian culture. Sullyoon was seen wearing a Senhor do Bonfim ribbon, a traditional Brazilian quality luck charm [1]. Bae posed with a packet of Paçoquinha, a popular Brazilian peanut candy, and both Bae and Lily attended a concert by Bad Bunny in São Paulo on February 21 [3].

“TIC TIC” Promotion and Music Video Filming

During their stay, NMIXX and Pabllo Vittar promoted their collaboration, “TIC TIC,” through a TikTok challenge [1]. The song features a blend of Korean, Portuguese, and English lyrics and is inspired by Brazilian Funk music [1]. The music video for “TIC TIC” was filmed in various locations throughout São Paulo, including a helipad and the República neighborhood [1].

A Potential Shift in the K-Pop Industry

NMIXX’s visit to Brazil signals a potential increased focus on the Brazilian and Latin American markets by the K-pop industry [1].