2024-01-23 01:57:00
January 17th,The 13th Beijing International Online Film ExhibitionAwarded at the Beijing Film Academy, the vertical screen short drama “The Storm in Northern Myanmar” (also known as “The King of Northern Myanmar” and “Anti-Fraud in Northern Myanmar”) stood out from tens of thousands of short dramas and became the only vertical screen short film to be commended by this film festival. drama, director Luo Yingjie even defeated many large-scale horizontal screen short dramas and won the “Best Director Award”. The vertical screen short drama won the national award, which is undoubtedly the mainstream recognition of vertical screen short drama.
The outstanding director (center) on the podium
2023 is known as the first year of short dramas. Throughout 2023, we have experienced a year of explosive growth in the short drama industry. The market size of online micro-short dramas has reached an astonishing 37.39 billion yuan, a year-on-year growth of 267.65%. A report by iiMedia Research predicts that this number will exceed 80 billion yuan by 2024.
The output of short plays in 2023 is as high as tens of thousands, but limited by the amount of investment, the production level of short plays has always remained at a low level. But in the second half of the year, the situation changed, and a large number of professional film production teams entered the game. Even a great director started shooting the vertical screen short drama “Billions of Silly Princes”. Subsequently, a number of high-quality short plays were gradually born.
The “Northern Burma” series is produced by Qunxinghui and filmed by Jieying Media. It is divided into three parts: “Escape from the Park”, “Jianghu Love” and “Decisive Battle in the Electronic Fraud Park”. It is currently being launched on iQiyi. Luo Yingjie serves as the director, Feng Yuan serves as the chief producer, Hu Xinghua serves as the producer, and actors such as Wu Baichen, Yan Zilun, Chen Shengwei, Chen Xiangying, Zi Wei, Wang Xiaotian, Zhou Tianyu, Yu Guo, Qing Chen and other co-starring actors. The play is an action-adventure theme. It mainly tells the story of Gao Zhiqiang, Du Haonan and others fighting against the evil forces Black Rose, Eagle, and Sister Dao’s fraud gang to rescue their loved ones.
In recent years, director Luo Yingjie has based himself in Shenzhen, rooted in the bottom of society, and constantly absorbed creative materials and inspiration. He has successively planned, directed, filmed, and released “The Adventure King”, “The Adventures of Jianghu”, “The Love of Rivers and Lakes”, “Spicy Teacher” and “Sunlight Treasure”. Box” and many other popular works.
According to director Luo Yingjie, the short play series “Wind and Cloud in Northern Myanmar” is the first work of his creative team after entering the short play industry. The team always shoots short plays with high standards for filmmaking to ensure the creation of high-quality products. After that, he completed the filming of short dramas such as “The Greatest Hero” and “My AI Can Realize”. With its sophisticated production, it has won unanimous praise from audiences and experts.
“I can’t finish the filming, I can’t finish it at all,” director Yingjie complained to reporters. The high-quality positioning of the Yingjie directing team has won the favor of major short drama investors, who have invited them to film dramas. The company of the Yingjie directing team, Jieying Media, has cooperated with Asia Television to launch the “2024 Hundred Short Drama Project”. After filming three of them, the investor of “Burmese Storm”, Qun Xing Hui, sent another filming contract for the first ten short dramas of “Stars Hui’s 100 Short Dramas”.
Finally, Director Yingjie, the “Best Director”, encouraged his colleagues: “As long as you work hard, vertical screen short plays can still produce high-quality products and win awards. Let’s work together to make the industry better and better.”
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