Ronaldo and Topuria’s WOW FC Attracts Cierco Family Investment Amidst Legal Battles

Cristiano Ronaldo and Ilia Topuria’s mixed martial arts (MMA) promotion, WOW FC, has gained a new investor: the Cierco family, former owners of the defunct Bank of Madrid and BPA. This investment comes as WOW FC experiences significant growth in attendance and revenue, despite recent financial losses.

Cierco Family’s Entry into WOW FC

The Cierco family, whose past is marked by legal disputes surrounding the liquidation of their banking entities, has taken a stake in WOW FC and appointed Higini Cierco Palau to the company’s board of directors following a capital increase. The family has been involved in ongoing legal battles related to the intervention of Banco Madrid and BPA in 2015, claiming political motivations behind the actions as reported by Beinsports.

Past Controversies and Legal Battles

The Cierco family has faced scrutiny for alleged payments totaling 300,000 euros to individuals connected to the PSOE party, reportedly aimed at discrediting judges and prosecutors involved in corruption investigations according to The Objective. They continue to pursue compensation for the intervention in Banco Madrid, despite rulings upholding the justification for the intervention.

WOW FC’s Growth and Ronaldo’s Involvement

Cristiano Ronaldo became a shareholder in WOW FC in November 2025, expressing his belief in the values of discipline, respect, resilience, and excellence that the sport embodies as detailed in Yahoo Sports. WOW FC has seen a surge in popularity, with ticket sales increasing by over 400% and events attracting more than 5,000 spectators. The promotion’s broadcasts now reach over 170 countries.

Financial Performance of WOW FC

Despite the growth in attendance and revenue, WOW FC reported losses of 1.19 million euros in 2024, a 375% worsening of results compared to the previous year, due to increased operating and financial expenses. However, the company’s income doubled in the last financial year, reaching 776,229 euros as reported by The Objective.

Cierco Family’s Diversified Business Interests

Beyond their investment in WOW FC, the Cierco family continues to manage businesses in real estate, tourism, food, energy, and the tobacco industry although pursuing their legal case against BPA and Banco Madrid. They are attempting to revitalize their empire with the involvement of the third generation of the family.