# Social Media Increasingly Used for Health Details, New Poll Finds
Social media is more frequently becoming a tool to find health information in adults, according to a new poll from Kff.1 A total of 55% of adults polled reported that they had used social media, at least occasionally, to find health information or advice in the past month, with young adults and those of Black and Hispanic descent reporting more frequent use.
This survey,conducted between July 8 and july 14,2025,used a nationally representative sample of adults in the US and asked questions either online or over the telephone. This particular sample included 1004 adults, of whom 58 spoke Spanish predominately and 979 completed the survey online.
Even though 45% of those surveyed reported that they never used social media to get health information or advice, more reported the opposite, with 11% reporting everyday use, 11% reporting use at least once a week, 4% reporting that they used social media at least once a month, and 29% reporting that they used social media occasionally to look up health information.
When looking into specific demographics, those aged 18 to 29 years were the most frequent users of social media to find health information, with only 26% never using social media. Hispanic (26%) and Black (35%) participants also had low percentages of those who never used social media compared with White participants (53%).
Party line was not meaningful in differences between those who used social media for health information, with Democrats (46%) and Republicans (48%) having near equal percentages of those who never used social media. Independents used social media slightly more than either, with only 41% reporting that they never used social media for health information.
“Notably,” the authors stated, “sizeable shares of adults who say they ‘never’ use social media to find health information and advice nonetheless report seeing these topics, including 7 in 10 who say they have seen weight loss, diet, and nutrition information on social media in the past month.”
Topics of health information varied according to the surveyed participants. A total of 72% reported that they were exposed to health information on social media that had to do with weight loss, diet, and nutrition within the past 30 days. Mental health was also popular on social media, with 58% reporting seeing content based on the topic in the previous 30 days. Vaccines (38%), abortion (30%), and birth control (22%) were also commonly seen.1 [https://www.kff.org/health-information-trust/poll-finding/kff-health-information-and-trust-tracking-poll-health-information-and-advice-on-social-media/](https://www.kff.org/health-information-trust/poll-finding/kff-health-information-and-trust-tracking-poll-health-information-and-advice-on-social-media/)